Software AG Appoints Scott Camarotti to General Manager and Vice President of Sales in Canada

Reston, VA, 7/27/2011

Software AG today announced it has appointed Scott Camarotti to General Manager and Vice President of Sales for Software AG Canada. Camarotti will oversee day-to-day operations across each of the Canadian provinces including sales, consulting services, education, customer support and marketing. He formerly served as Vice President of Business Alliances for Software AG USA.

With responsibility for developing and executing strategies that effectively present Software AG’s portofolio of products and services to large enterprises, Camarotti will lead a team of Regional Sales Managers as well as work with our valued partners to meet the needs of our customers.
“Scott brings a wealth of business and technology expertise with a solid track record in sales and servicing enterprise customers across North America,” said Paul Orme-Smith, President, North America Sales, Software AG. “His appointment enhances our commitment to achieving significant results for our customers in Canada, and we look forward to his continued contributions in the region.”
Prior to joining Software AG, Camarotti was Founder and Managing Partner of Apropos Advisory Group, a management consulting firm. There he focused on providing support to global enterprise organizations in the areas of portfolio selling, joint business planning, deal amplification and account breakthrough selling techniques. Camarotti also held leadership positions at XO Communications, Global Crossing, MCI, IBM Global Systems and Bell South.
Software AG Canada has operated since 1997 with offices in Toronto and Cambridge, Ontario, as well as satellite offices in Montreal, Calgary and Edmonton. 

About Software AG
With more than 1,000 U.S.-enterprise customers and 800 employees, Software AG's U.S. operation contributes one third of the company's total revenue and is Software AG's largest market presence and R&D location. Software AG has operated nationwide in the U.S. since 1973 through a fully-owned subsidiary, Software AG USA Inc., which is headquartered in Reston, Virginia – also an R&D hub for the company’s core data management and integration technologies. R&D labs for the development of Software AG’s webMethods product suite – offering SOA integration and BPM solutions – include facilities in San José/Silicon Valley, Seattle and Denver. For more information, visit

Software AG is the global leader in Business Process Excellence. Our 40 years of innovation include the invention of the first high-performance transactional database, Adabas; the first business process analysis platform, ARIS; and the first B2B server and SOA-based integration platform, webMethods.

We offer our customers end-to-end business process management (BPM) solutions delivering low Total-Cost-of-Ownership and high ease of use. Our industry-leading brands, ARIS, webMethods, Adabas, Natural, CentraSite and IDS Scheer Consulting, represent a unique portfolio encompassing: process strategy, design, integration and control; SOA-based integration and data management; process-driven SAP implementation; and strategic process consulting and services.

Software AG had revenues of €1.1 billion in 2010 and has more than 5,600 employees serving 10,000 enterprise and public institution customers across 70 countries. Our comprehensive software and services solutions allow companies to continuously achieve their business results faster. The company is headquartered in Germany and listed on the Frankfurt Stock Exchange (TecDAX, ISIN DE 0003304002 / SOW).

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Software AG
Cheryl Hawkins
Senior Manager, Public Relations
11700 Plaza America Drive, Suite 700
Reston, Virginia 20190
United States
Tel: +1 703 391-6627
Fax: +1 703 390-7401

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